A mobile app is a necessity for restaurant businesses in today’s age when most customers prefer to choose dishes, get food and pay for it just with few clicks on their smartphones. Traditional methods of offering food, receiving payments and even marketing have changed since mobile apps entered the food industry.
Mobile applications brought restaurants in the hands of patrons. However, there are certain features that you should not miss in your application, whether you are getting a new application or getting its old format changed. The app company that is working on your restaurant’s app development, should include following three features for you –
- A detailed menu – It is vital to include a detailed menu in your restaurant application so that the clients can choose from multiple options. It also shows the variety of food you are offering. You can define your specialties in menu and make clients want more of your delicious food items.
Menu also promotes your business as you show the variety of dishes you are offering. List of delicacies along with pictures (if included) encourages patrons to buy more.
- Social media features – What can be more beneficial for your restaurant than customers praising your dishes on social media platforms like Twitter and Facebook? Nothing, right? This is the reason why it is advised to include social media features in restaurant application. These features allow your customers to share their favorite food items on social medial platforms with their followers or friends.
Furthermore, it improves your business’s online presence as your Facebook or Twitter profile gets more likes and shares.
- Integration with payment gateways – Integrated payment gateways in restaurant apps have made it easier for patrons to pay for their food from the comfort of their homes. These gateways should be added in your application so that your clients can make payments through their phones.
Add these features in your restaurant app to make the most of the latest mobile technology for your business.